Brand Deal Calculator | What Should You Charge? | The Closer Method
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find out what brands
will actually pay you.
not what you think.

enter your email. answer 6 questions. get your rate range backed by what brands are currently paying.

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Free Tool, 60 Seconds

Find Out What You
Should Actually Charge

Answer 6 quick questions about your creator profile and get a personalized rate range backed by real market data.

Personalized to your niche & experience
Factors in usage rights & exclusivity
Based on real creator deal data

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Question 1 of 6
What's your primary content niche?
Pick the one that best describes most of your content.
πŸ’„
Beauty & Skincare
Makeup, skincare, haircare
🍽️
Food & Beverage
Recipes, restaurants, CPG
πŸ“±
Tech & SaaS
Apps, gadgets, software
πŸ’ͺ
Health & Fitness
Supplements, activewear, wellness
πŸ‘—
Fashion & Lifestyle
Apparel, accessories, home
✨
Other Niche
Pets, finance, travel, etc.
Question 2 of 6
How long have you been doing UGC?
Count from your first brand collaboration (gifted counts).
🌱
Just Starting
0–3 months, fewer than 5 brand deals
πŸ“ˆ
Growing
3–12 months, 5–15 brand deals
⭐
Established
1–3 years, 15–50 brand deals
πŸ‘‘
Expert
3+ years, 50+ brand deals
Question 3 of 6
What type of content do brands hire you for?
Pick the deliverable you do most often.
πŸ“Έ
Photos Only
Static product shots, lifestyle images
🎬
Short-Form Video
15–60s TikTok/Reel style
πŸŽ₯
Long-Form Video
60s+ tutorials, reviews, testimonials
πŸ“¦
Content Packages
Photos + videos bundled together
Question 4 of 6
Do brands typically get usage rights?
Usage rights = the brand can run your content as paid ads.
🚫
No Usage Rights
Organic posting only
⏱️
Limited (30 days)
Paid ads for 30 days
πŸ“…
Extended (90+ days)
Paid ads for 3+ months
♾️
Perpetual / Buyout
Unlimited use forever
Question 5 of 6
Does the brand want exclusivity?
Exclusivity means you can't work with competing brands for a set period.
βœ…
No Exclusivity
You can work with competitors
πŸ”’
30-Day Exclusivity
No competing brands for 1 month
πŸ”
90-Day Exclusivity
No competing brands for 3 months
Question 6 of 6
What's your total social following?
Combined across all platforms. This affects organic posting value, not just UGC.
πŸ‘€
Under 5K
Brands care about your content, not followers
πŸ‘₯
5K – 25K
Organic reach starts adding value
πŸ”₯
25K – 100K
Meaningful distribution built in
πŸš€
100K+
Premium rates, you bring the audience
Your Personalized Rate

You should be charging

$350 – $600
per deliverable
How We Calculated This
Base rate (your content type) $250
Niche multiplier 1.0x
Experience level 1.0x
Usage rights -
Exclusivity -
Audience size 1.0x
πŸ’‘
Most creators at your level are undercharging by 40-60%. The difference between a $150 deal and an $800 deal usually isn't talent - it's knowing how to frame, negotiate, and close.

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